Wednesday, December 2, 2009

Other things the cadidate needs to do to win the election

Today, I want to talk about what groups of people should a candidate focus on mobilizing and getting to turn out on Election Day, and sort of advertising strategy would the candidate recommend, if the candidate want to win the election.

Of course, there are some groups the candidate should focus on mobilizing and getting to turn out on Election Day. First, I have to say, is the young people. There are a lot of youngsters out there in the society. So, we need to catch their heart, and let them to vote for us. Most of the youngsters don't have the passions on politics and most of the don't have a very clear partisanship. So, it is easier to pull them over to our side. And although youngsters don't have the passions on politics, they have passions and their passions are easy to arouse. So, arouse their passions and pull them to vote for us. And another I want to focus on are the people with different races, because colored people in this country have less passions on politics than the white people. But the population is not small number. So, we can gather workers from different races to work for us, and let them to pull the voters in different races to vote for us.

The other question is what sort of advertising strategy would the candidate recommend. I think we will do it issue-oriented and personality-oriented, because I think that issues are important. If people love what you say about what you are going to do, they will vote for you. But, the personality is also important. The candidate need to bring his/her charisma. Charisma is very important, because sometimes election is more like a perceptual behavior. I think with these two things, if we did them well, we will get a huge number of voters. And one more great thing we can use is the Internet. We can build networks for our supporters and volunteers. And the voters can donate money to us from the networks.

So, the last problem is what sorts of challenges might my candidate face and how would I suggest he/she respond to them. The first thing I want to say is that maybe people don't have much response. So, I need my candidate to have charisma. As what I have said, charisma is very important. The candidate needs to be winsome on the podium when he/she is giving the speeches. I need him/her to be the leader and superstar at the same time. And when we are at the party's nomination, it is harder to win, because we maybe have the similar issues with the other candidate within the same party. So, the charisma is more important here.

If the candidate did want I said here, he/she will win the election.

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